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Project

Thomas
& Friends

Client
Mattel
Role
_Creative Direction
_Art Direction & Design
_Content Creation

Our team developed modern and culturally-relevant content and web platforms to expand the reach of a classic and iconic brand. Using a multi-platform approach to connect with parents (including partnerships with the United Nations and Nick Jr.), this content drove record social engagement.

Web
Design

Thomas & Friends and the United Nations

The United Nations and Mattel launched a collaboration to introduce the Sustainable Development Goals to preschool audiences through the animated children’s series Thomas & Friends™.

Our team developed parent-targeted social content as well as a dedicated micro-site, both designed to help parents around the world teach their children about sustainability and begin meaningful conversations about it at home.

The team

_ Bianca Alvarez / Creative Direction
_ Irmghard Gehrenbeck / Web Design
_ Ignacio Asurmendi / Motion Graphics
Mattel

Social
impact

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